NAMM FACTS   Exhibitors and buyers who attended the 2010 NAMM Show in Anaheim, January 14-17, left the event with a general sense of optimism. With a 2 percent increase over last year's event, 87,569 people registered for the show. Almost 1,400 exhibitors filled the halls, including approximately 250 brand new companies—a new record in the event's history, showing a surge in market enthusiasm.

The NAMM (National Association of Music Merchants) Show is the most anticipated annual event for the music industry.  The entire Anaheim Convention Center is filled with every imaginable music product.  Anyone with anything to do with the business of making music is aware of it.  People travel thousands of miles from the four corners of the planet to attend.  Products from guitar picks to pipe organs – technology from simple microphones to high-end mixers – talent from armature to professional – it’s all there.

For 20 years we have considered ourselves among those companies most fortunate to be able to exhibit at NAMM.

The atmosphere is simply electrically charged for 4 days.  Buyers, sellers and developers ga ther to swap stories and ideas – the activity is non-stop.  Competitors make it a point to formally meet with each o ther every year to talk and discuss what each are planning.  It’s not uncommon to hear the phrase ''Hope to see you next year'' and know it’s sincere.